Press releases were once the domain of a select few media industry professionals. Now, PR is a vital part of any entrepreneur’s marketing strategy. But that means it is a double-edged sword. There are a right way and a wrong…
Category: Press Releases
PR Isn’t Just About Press Releases, It’s About People
Many of us have been pitched the idea that by writing a press release and submitting it to an online PR site, we are doing all sorts of crazy wonderful stuff for our business or product. The truth is, we’re…